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29 February 2008
There is a great piece in yesterday's New York Times (28 February) by Michelle Slatalla on using LinkedIn and similar network sites to actually make business connections. In Building a Web of Influence, she writes:
My problem could be networking. Or more specifically, a lack of it. I work in a basement where my only business contacts are my dogs, which appear unimpressed by my résumé. And on rare occasions when I venture aboveground to attend an event with the sort of people who should be only too willing to offer stock options in return for my grandmother’s chocolate cake recipe, I get tongue-tied. I blush.On the Internet, however, no one can tell you’re self-conscious. Business networking sites — from the five-year-old site LinkedIn.com to an upstart called NotchUp.com — attract members by stating that reluctant self-promoters like me can make contacts, and even get job interviews, fairly passively.
she goes on ....
Slowly, I began to see concrete signs of the value of passive networking. One day, a first-degree contact asked me to introduce her through LinkedIn to one of my other first-degree contacts, a writer at The New York Times who my friend thought might be interested in a book she wrote. She phoned soon after to say thank you; the writer had responded right away.A few days later, the same newspaper writer coincidentally forwarded an introduction to me from one of her first-degree contacts, a magazine editor looking for a humor writer.
Meanwhile, another first-degree contact told me her daughter had landed an interview after learning at LinkedIn that the interviewer and she went to the same college.
and concludes:
In my case, I’m too busy now to change jobs. But someday, after my dogs learn to turn doorknobs with their paws and my husband’s cough finally breaks up, I will be ready.I only hope that by then, the Exxon recruiter I see listed among my third-degree LinkedIn contacts will be searching for someone with expertise in “weekly allowance arbitration.”
It's a great piece. Take a look at it.
Posted by Stan Wasserman at February 29, 2008 1:20 PM
More and more employers are researching the names of their potential employees in search engine. Of you have your web networking they will like what they see.
Posted by: Robert Hernreich at March 1, 2008 5:47 PM
This is a really true fact! Linkedin and other social media really is a great deal nowadays. Plus its a matter of time before everyone realizes it that the business opportunities in such places are immense! With their recent addition of mobile support, I think Linked in is a gold mine for sure... :) Cheers!
Posted by: Chaos Inc. at March 2, 2008 6:42 AM
A great way to network on LinkedIn is to join groups. You can then browse people inside the group, make new connections and even "refine search" for other group members by location or industry.
I've created a group for the Expatriates around the world, a good way to give exposure to your profile and let the HR know where you are!
come and join us!
http://www.linkedin.com/e/gis/40533/67C6E34C5D1B
In addition, the viral aspect of the new LinkedIn layout seems to be working very well.
Posted by: Sébastien at March 2, 2008 8:26 PM