Adam Tanner is a fellow at Harvard University’s Department of Government. His upcoming book, tentatively titled “Behind the Data Curtain,” looks at the business of personal data and the real-life impact of such information. The book tells the human stories about entrepreneurs and firms gathering personal data and the consumers about whom data is gathered. His research encourages companies to be open about what customer data they aggregate and how they use it. Such openness in turn allows people to choose to what extent they are comfortable in having their data collected. From 1996-2011 he worked for Reuters News Agency as Balkans bureau chief based in Belgrade, Serbia, San Francisco bureau chief, and reporter posted in Moscow, Berlin and Washington D.C. He contributes a column for Forbes at www.forbes.com/sites/adamtanner/, Twitter is @datacurtain.